TEXINTEL LIVE - DAVIDE DRAGONI OF MS PRINTING SOLUTIONS INTERVIEW WITH TEXINTEL - Key Printed Textile Market Shifts

At the Printing United 2024 event, Debbie McKeegan interviews and explores key market insights with Davide Dragoni of MS Printing Solutions.

In conversation they discuss the US manufacturing industry's focus on nearshore and onshore manufacturing, moving on to share insight into the digitalisation of the print industry and the adoption of manufacturing sustainability.

Dragoni notes that while the US is moving towards onshore manufacturing, certain segments like signage and digital textile printing for fashion are particularly prone to disruption. He highlights the importance of sustainability and environmental manufacturing, which is a top priority globally.

In terms of print technology, Davide points to sublimation ink sets as a significant for growth within the US market, especially in the sportswear and fashion industries.


Key Takeaways:

  • The USA is seeing a clear market shift towards onshore manufacturing, particularly in the signage and textile segments.

  • Digitalisation in the printing industry is a significant driver of this onshore manufacturing trend.

  • The evolution of pigment technology for digital textile printing onto natural fabrics is a notable trend in the textile industry.

  • Sustainability and environmental impact are top priorities for the global printing industry, with increased awareness and action towards more sustainable manufacturing practices.

  • Sublimation and pigment are the key ink sets and print technologies driving the US market, especially in the fashion and sportswear industries.





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