TEXINTEL LIVE INTERVIEW - Building an Apparel Decoration Business Primed to Scale Worldwide with Printeez

Debbie McKeegan, CEO of Texintel, interviews Shawn Sckoropad from Printeez Inc, a 10-year-old Canadian print-on-demand company.

Printeez specialises in large volume fulfilment and on-demand services, using proprietary software for seamless integration with stores. They produce up to 350,000 units in bulk per month, and 57,000 units per fortnight on-demand during peak seasons and serve 7,000 users.

Shawn highlights the shift from analog to digital, the development of their own app, and the challenges of building a user-friendly interface. Looking to the future, they aim to double down on e-commerce, expand locally, and explore partnerships in Europe, emphasising agility and focus.

Watch to learn more >>


KEY TAKEAWAYS

  • Printeez’ business model and scale

    • Printeez is a print-on-demand and large-volume fulfilment company for custom apparel, serving both white-label e‑commerce brands and small businesses.

    • They handle significant scale: about 350,000 units/month in bulk and 57,000 on‑demand units in two weeks during peak season.

  • Shift from analog to digital, on-demand production

    • The company began with analog, water-based screen printing and still runs a large retail/bulk division.

    • Over the last three years they have pivoted heavily to digital and on-demand, where they see the strongest growth.

  • Proprietary tech and UX focus as the backbone

    • Printeez built a proprietary app and back‑end workflow that:

      • Connects to customers’ Shopify and other stores for white-label drop shipping.

      • Supports a front-end site for “mom-and-pop” shops to order custom apparel directly.

    • The back-end production workflow was relatively easy for them; the real challenge (and ongoing work) is UX/UI on the front end to keep up with creators’ expectations of frictionless, “click‑click‑done” experiences.

  • Use of AI and new printing tech (Matrix)

    • AI is enabling them to iterate and release updates much faster, though customers’ expectations are rising just as quickly.

    • The Matrix printing technology is seen as a major leap, allowing on-demand printing on sublimated jerseys without dye migration, and generally letting them say “yes” more often to complex decoration requests.

  • Strategic direction: local, on-demand, global footprint

    • Their strategy is to double down on e‑commerce, including live shopping and other online opportunities.

    • They are building a cross‑border network: already in Canada and the US (Florida), with ambitions to expand across the US and into Europe, always with the principle of locally produced, locally shipped to avoid inefficient, fragmented (“Frankenstein”) logistics.

    • Data as the real backbone of the business and a critical enabler for future requirements like digital product passports and certification.


CHAPTERS:

00:00 Introduction to Printeez and Its Evolution

02:39 The Shift to On-Demand Printing

06:19 Leveraging Technology for Agility

08:40 Connecting with Big Brands and Future Trends

09:40 The Role of Data and AI in Business Growth



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TEXINTEL LIVE INTERVIEW - Industrial Scale Garment Decoration - Key Insights and Market Shifts with Monster Digital Inc.

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TEXINTEL LIVE INTERVIEW - The Evolution of Agile Garment Decoration using Screen and Digital Printing