HP SUSTAINABILITY IMPACT SERIES - TRENDS TOWARDS A CIRCULAR BUSINESS MODEL WITH STEVE LISTER

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24 Nov

“As we move towards a sustainable future, each and every product we consume has an environmental impact. Every choice that we make as designers and printers matters and collectively, we can make a significant contribution to the environmental impact of the products we create across all commercial sectors. Together we can drive effective change for a sustainable future.” Watch This Presentation Here >>

Sustainability has to be a primary focus for brands and manufacturers around the world.

Regardless of what you are producing. HP continues to lead change by questioning historical choices and developing new solutions to meet the demands of secure environmental manufacturing within the print industry.

As we move towards a sustainable future, each and every product we consume has an environmental impact. Every choice that we make as designers and printers matters and collectively, we can make a significant contribution to the environmental impact of the products we create across all commercial sectors. Together we can drive effective change for a sustainable future.

The HP Sustainable Impact series brings together industry experts and thought leaders to share their insights and knowledge.

Available on-demand, these short, coffee break sessions highlight the trends that all business must address in order to deliver change and build a sustainable future.

The “Trends Towards a Circular Business Model” presentation offers viewers tangible, achievable actions that can be addressed today.

This coffee talk session is presented by Steve Lister – the head of sustainability for POPAI. As a global retail sustainability strategist with over 20 years’ experience, Steve has been helping brands worldwide make the right material and product choices. As a champion for new innovative, sustainable materials, Steve shares his insights and knowledge.

Watch to learn more and discover how your business can make a positive sustainable impact.

Key Takeaways:

Consumers are becoming increasingly aware of sustainability;

at the same time, they want to be inspired. They want to make the right choices and rely heavily on their chosen brands to deliver responsible products. Whilst Covid has challenged the retail industry – consumers value responsible, sustainable brands - and these businesses are flourishing.

The Ten principles of circularity – and their key attributes:

Material Choices –

Start to consider what materials will be used, where they will be used within the process and the environmental impact that they may have.

Cyclability -

This will really determine how the materials you choose will fare in the future. Can they either be reused, returned or recycled? If you select the wrong material at the beginning, maybe because it was a cheaper product. You will have created an issue for the future.

Waste Avoidance –

Look at what you're creating and control the waste during your manufacturing or print processes. Optimise waste avoidance, you'll save money, and you will increase your profitability.

Disassembly –

Focus on the products disassembly at the end of life. Make sure that the products you create are intelligently designed, so you can disassemble them at the end of their life.

Green Chemistry –

within the print industry, you need to make sure that you reduce the use of hazardous products, reduced VOCs. Make conscious choices, choose sustainable technologies and transition to designing for circularity.

Refurbishment –

Take responsibility of a products end of life, does it have to be thrown away? Or can we just replace an element of it? Can we print something different that just clips to it? Refurbishment really is the area where people are focusing on now instead of simply replacing.

Durability –

How long are products going to be in store or how long are we going to use? Is it one week one month? Is it three months? Is it three years because this will really determine the materials that you choose to use and how you can design circularity into your thinking?

Versatility -

Start to look at the versatility of the materials that you are using. Make sure that you can react the needs of not just the market, but your customers and their customers as well.

Circularity -

Don't do undo all of your hard work. “Where you've created amazing print products on products. Really start to think about how the customer will open your products and go oh wow! - All of it 100% recyclable”.