Heimtextil Ends With An Increase In Exhibitors, A Plus In Visitors And Sets New Standards For A Sustainable And AI-Driven Textile Industry

Image By Courtesy of MESSE FRANKFURT/ PIERO SUTERA

12 Jan 2024 : New contacts with decision-makers, global business opportunities and worldwide streams of visitors: Heimtextil 2024 ended with 46,000 visitors from around 130 nations and 2,838 exhibitors from 60 nations with 25 per cent growth.

With a plus in visitors, the show overcame difficult travel conditions due to nationwide rail strikes and regional demonstrations.

The response from international buyers to the quality and variety of the new Carpets & Rugs product segment was overwhelming.

In numerous talks, tours and workshops, Heimtextil as well focused on two of the most important key topics of the coming decades: sustainable production and action as well as artificial intelligence.

At The Leading Trade Fair For Home And Contract Textiles, Transformations Could Be Experienced More Intensively Than Ever Before.

With intercontinental strength, Heimtextil 2024 laid the foundation for a record year for Messe Frankfurt. 46,000 buyers from around 130 nations took the opportunity to participate in the global textile market - from upholstery and decorative fabrics, bed and bathroom textiles, mattresses, functional textiles and carpets to wallpapers, outdoor fabrics, artificial leather, curtains, fibres, yarns, sleeping systems and decorative cushions.

Despite nationwide rail strikes, this edition recorded a plus in visitor numbers and, with 2,838 exhibitors from 60 nations, a 25 per cent increase in exhibitor numbers compared to the previous year's event:

"Heimtextil ends with overwhelming participation. The increase in space, exhibitors and visitors in 2024 makes the following clear: the leading trade fair for home and contract textiles remains on course for growth - and sets new standards for a sustainable and AI-driven textile industry", says Detlef Braun, Member of the Executive Board of Messe Frankfurt.

Outstanding Intercontinentality: Participation Grows Nationally And Internationally

Heimtextil achieved an increase in the level of internationality on the exhibitor side to 95 per cent.

The top ten exhibiting countries were China, India, Turkey, Pakistan, Italy, Germany, Spain, Portugal, Great Britain and the Netherlands.

There was an increase in the exhibitor numbers from Belgium, Bulgaria, China, India, Japan, Poland, Sweden, the Czech Republic, the USA and Egypt.

On the visitor side, more visitors came from China, Germany, India, Japan, Croatia, Macedonia, Pakistan, Slovakia and Cyprus. The number of German trade visitors increased by around ten per cent.

Significant Increase In Satisfaction And Visitor Quality

In 2024, visitor satisfaction rose to an average of 93 per cent both nationally and internationally - particularly with the breadth and depth of the offering.

Among German trade visitors, overall satisfaction rose by seven percentage points to 88 per cent. Over 90 per cent of all visitors achieved their trade fair goals.

Exhibitors were also impressed by the increased visitor quality and buying competence: the proportion of top decision-makers among buyers rose by six percentage points to 78 per cent. Around 80 per cent of exhibitors achieved their trade fair goals.



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