At Fespa 2024 Brother's Innovative Concept For Co-Operation Between Different Product Groups Leads To High Visitor Satisfaction
Image By Courtesy of BROTHER
This year's FESPA has proven to be a great success for Brother, especially due to our new approach to promoting collaboration between different product groups.
Also the large number of innovations from Brother has brought us a lot of positive feedback from our visitors.
One of the many new solutions was the introduction of DTE (Direct to Embroidery) printing, which attracted the attention of visitors and received extremely positive feedback.
The enthusiastic response from visitors emphasized the potential for significant market acceptance and success in this area.
Furthermore, the presentation of two "powderless" prototypes in the field of DTF (Direct to Film) printing showed the innovative direction Brother will be heading in the future.
In addition to these ground-breaking advances, the show served as a platform for the launch of new products from a wide range of product areas, including a button machine where the production process is fully automated.
Visitors expressed genuine enthusiasm and interest in these offerings, reflecting the strong appetite for innovation and diversity in the market.
We at Brother are delighted with the overwhelmingly positive response to the event and are looking forward to building on this success in future endeavours.
The spirit of collaboration and the energy shown by everyone involved emphasises the strength of our industry and the limitless possibilities that are ahead of us.
We express our heartfelt gratitude to all participants and are looking forward to welcoming everyone again soon.
About Brother
Brother is a Japanese company, whose profile comprises a diversity of electronic, industrial as well as domestic appliances, and is one of the world's leaders in the production of Industrial Sewing Machines and Printing.
For the sale and promotion, Brother has subsidiaries all over the world.
The industrial sewing machine tradition looks back upon 100 years' experience, and represents a considerable percentage of Brother's turnover.
Brother headquarters for Industrial products like sewing machines and garment printer, in Europe, Africa and Middle East is located in Emmerich, Germany.
Including our Branch office in Bologna (Italy) we are overall more than 90 employees, consisting of technicians, warehouse logistics staff, sales specialists, order processing specialists, marketing specialists and many more.
