‘Yes Unlimited’ Is HP’s Strapline At This Year’s Print Show
Image Courtesy of HP
Digital print giant HP has confirmed that it will use The Print Show 2019 to demonstrate its new Stitch S series digital textile printing technology in the UK for the first time.
HP is exhibiting at The Print Show for the third consecutive year, and is inviting visitors from all background to drop by its stand and find out about HP kit can help them access work in profitable sectors.
The Stitch S series, which was only unveiled to the market in April this year, will be the main attraction on the HP stand, as the manufacturer seeks to spread the word about its digital textile print capabilities.
The range comprises the HP Stitch S300 and HP Stitch S500 64” models, as well as the larger HP Stitch S1000 126” option. Each printer couples HP’s Thermal Inkjet technology with industry-standard dyes for superior colour durability, and also features the first-ever built-in spectrophotometer to enable fast and exact colour matching.
Phil Oakley, regional business manager, large-format printing at HP, comments: “The HP Stitch S series is a portfolio of digital textile printers that deliver precise colour-matching, designed to boost growth via décor and apparel applications, as well as enabling on-demand production and personalisation.
“Stitch represents HP’s entry into the dye-sublimation textile market, delivering the world’s fastest colour match capabilities.”
Aside from the Stitch S series, HP will be showcasing its new HP DesignJet for the first time at a UK trade show, as well as its HP Latex technology, with a number of printer models to feature across the HP stand in Hall 9 of the NEC.
HP will theme its stand around ‘Yes Unlimited’, with the idea of showcasing how its broad and versatile portfolio enables customers to say 'Yes' to any request, regardless of the schedule or applications. This follows on from last year when HP named its stand ‘Yesville’, encouraging visitors to seek out new markets.
“Visitors will have access to a VIP tour of the stand to discover new soft signage, apparel, décor and large-format capabilities for engineering, public sector and enterprise markets,” Oakley says.
In addition, as a special bonus feature for The Print Show, HP will be running its own gameshow on its stand in the ‘HP Large Format Wheel of Fortune’. More details of this will be revealed closer to the event in September.
