Well Frequented Fabric Days in Munich Sets A Positive Sign For The Future Of The Exhibition Industry

Image Courtesy of Messe Muenchen

Image Courtesy of Messe Muenchen

Noticeable enthusiasm, the ideal starting point for the collection design for Autumn.Winter 21/22, and a good visitor frequency –a result with which FABRIC DAYS exceeded all expectations after three successful fair days from 1 –3 September 2020.

The condensed and business-focused trade fair format in Munich was the first fabric fair after the lockdown and confirms that a physical event is accepted and needed by the industry in these times.

Thanks to the great support from suppliers, the trust of the industry and the close cooperation with Messe München, the organizers have succeeded in creating a prime example for trade fairs to follow under the new conditions with FABRIC DAYS.

“With the organization of the first fabric trade fair for the textile industry, we took on a great responsibility. After the cancellation of numerous trade fair events, we are particularly proud to have been able to realize FABRIC DAYS. The positive response and gratitude is overwhelming. We are very pleased about the cohesion and also the discipline with which everyone here on site worked together and we are happy to conclude the trade fair as an important source of inspiration with this result. "Sebastian Klinder, Managing Director Munich Fabric Start

"Due to the pandemic, no one could tell what the visitor frequency would be like at the fair. So we are all the happier that an unexpectedly large number of designers, product managers and buyers travelled to Munich to explore the over 700 collections from 300 international suppliers. Many visitors and exhibitors alike thanked us for making a physical event possible after all. Our guests felt secure at all times and were pleased with the personal exchange and the new input. "Frank Junker, Creative Director Munich Fabric Start

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