The MediaCo Group Use A Photocatalytic Topcoat As They Combat Climate Change In Retail Advertising
Image By Courtesy of MediaCo Group
Two of the leading producers of large and grand-format graphics – U.S.-based Convergent Print Group and U.K.-based MediaCo Group – are excited to announce today that they are joining forces to create a partnership that will focus on helping brands around the world utilize their out of home (OOH) and retail advertising to become more eco-friendly and support the ongoing fight against climate change.
By working together, both companies want to establish EnhanceAir Powered by PURETi as the global standard on how brands can address climate change by adding this specialty coating to their out of home and retail advertising.
EnhanceAir Powered by PURETi is a photocatalytic topcoat applied as a clear finish to the outdoor advertising without affecting the overall appearance.
When sunlight strikes the EnhanceAir coating, it begins a series of reactions that turn oxygen and humidity into powerful cleaning agents that scrub the air and destroy pollutants, including volatile organic compounds (VOC’s) and nitrogen oxide (NOx).
Wells continued, “Climate change is not something we can solve overnight. There is no single action that can be taken to reverse the effects of pollution. However, there are tools available today that can be deployed by companies in various industries to start on the path of making a difference. EnhanceAir is one of those tools.”
“EnhanceAir is a significant development for our industry, potentially even a game changer, for brands looking for an innovative way to improve their environmental performance and emission reduction strategies,” said Stephen Arthur, managing director at MediaCo Group.
“By coating their out of home and retail advertising displays with EnhanceAir, companies can make an immediate improvement to the environment by converting contaminated air into clean air and move one step closer to having a Net Zero footprint.”
As climate change, air pollution and other environmental concerns become more and more important to consumers, companies and advertisers are reconsidering how outdoor advertising affects the planet and what solutions they can implement to meet their sustainability goals.
Convergent Print Group and MediaCo Group believe EnhanceAir is something brands can use today and make an immediate impact on the environment by turning outdoor advertising displays – such as billboards, banners at global events and large signage at stadiums – into an air purifying surfaces that will reduce pollution and improve air quality by converting contaminated air into clean air.
“PURETi is honored to partner with Convergent Print Group and MediaCo Group as they lead the out-of-home industry toward a more sustainable future,” said Brian Haas, CEO of PURETi Group LLC. “Their leadership is not only bringing EnhanceAir to the market for brands across the world, but they are also serving a critical role in educating the public about how photocatalytic coatings improve air quality and fight climate change. We look forward to working with them and others to expand our shared vision well beyond outdoor and retail advertising and into other applications.”
Arthur continued, ”This partnership is an important step to establishing EnhanceAir as the global standard for how large and wide-format printers can support brands and take a leadership role in reducing air pollution and meeting the environmental performance standards required by current and emerging regulations in Europe and the United States. Whether you are a believer and non-believer of climate change, EnhanceAir is a simple way brands can have an immediate impact on the environment and make our world a better place.”
To learn more about EnhanceAir Powered by PURETi technology and discuss how brands can impact the environment through their out of home and retail advertising, please visit Convergent Print Group at http://ConvergentPrint.com or MediaCo Group at https://mediaco.co.uk/.
About MediaCo Group:
MediaCo Ltd commenced trading in 1998 as a specialist Out of Home printer, producing high quality 6 sheet, 48 and 96 sheet back lit and front lit displays.
Today, MediaCo is a 24-hour operation, seven-days-a-week business that boasts some impressive accreditations, including triple ISO accreditation, Ecovadis Silver Award winner and ‘Make It Wild’ certified off setting.
MediaCo has continually expanded its display graphics production capabilities and boasts the UK’s 1st and only 5m wide dye-sublimation print operation, and recently installed KUDU, SwissQPrinter delivering neon inks, 3d printing and drop ticks clear coat and brail productivity.
The business is a leader in the U.K. and renowned for delivering the display, finishing and installation solutions to the Retail, Exhibition, Commercial Interior, Sports Stadium Branding, Live events, TV film and theatrical markets.
The story of what happens when young designers access digital technology is still being written.
What once was a theoretical sustainability goal seems to have shifted into an active regulatory reality.
London UK – July – 2026 – British digital fabric printing company Prinfab has been commissioned to produce a commemorative tea towel to celebrate the landmark birthday of iconic English fashion designer Sir Paul Smith.
The bespoke piece features hand-drawn self-portraits of nearly 800 members of his team, making it a truly unique tribute to one of Britain's most celebrated designers.
The tea towel, gifted to Sir Paul Smith by his team, showcases the creative spirit that has long defined the Paul Smith brand.
Manchester – August 2026 – Premier Digital Textiles today highlights its 2555 Dimout, a versatile, dual-purpose fabric designed to bridge the worlds of fashion and interior design.
With its distinctive silver finish and subtle sheen, the fabric is positioned as a premium material for designers and makers operating across both industries.
2555 Dimout features a smooth silver surface that lends itself naturally to elegant occasionwear, flowing garments, and bold statement pieces.
Its fluid drape and refined aesthetic make it particularly well-suited to summer collections, where lightness and visual impact are equally valued.
Oswestry – Shropshire – August 2026 - Fujifilm Ink, the UK-based global supplier of UV inkjet technology, has strengthened its partnership with China Print Supplies UK Ltd (CPS), becoming the recognised ink supplier for the company's range of Dlican UV printing systems.
The partnership follows the successful rollout of Fujifilm Ink's thermoforming flexible ink technology, reinforcing the company's commitment to delivering high-performance, application-specific ink solutions for the wide-format print market.
Birmingham, UK – July 2026 – swissQprint UK is set to exhibit at The Print Show 2026, taking place from 29 September to 1 October at the NEC in Birmingham, Great Britain.
Visitors can find the swissQprint UK team at Stand P420, where they will have the opportunity to experience the company's latest flatbed printing technology firsthand.
Paris, France – August 2026 – Optitex and NedGraphics will present their integrated design and manufacturing solutions at Première Vision Paris, taking place from 1st to 3rd September 2026 at Parc des Expositions, Paris Nord Villepinte, France.
Visitors can find the companies at Booth 3L11 in Hall 3, Smart Creation Area.
The joint appearance marks a significant opportunity for textile brands and manufacturers to experience first-hand how NedGraphics and Optitex deliver a unified workflow — one that connects textile design, colour refinement, and end product development within a single, seamless process.
Emmerich am Rhein, Nordrhein-Westfalen – August 2026 – Brother Industrial EMEA has announced the launch of its GTX300, a hybrid direct-to-garment (DTG) and direct-to-film (DTF) garment printer that the company says sets a new benchmark for textile print quality.
To mark the occasion, Brother Industrial EMEA is offering eligible print professionals across the EMEA region a complimentary demo package to experience the printer's capabilities firsthand.
FREMONT, CA. August , 2026 – Fiery, a global leader in digital printing technology, has announced the launch of a new free online course designed to help print professionals master colour management for direct-to-film (DTF), direct-to-garment (DTG), and UV printing workflows.
The course, Fiery Specialty Production 301 v1: Colour Management Basics in Digital Factory, is now available on Fiery's learning platform at no cost.
Geretsried, Bavaria, August 2026 – RUDOLF, a leading textile chemistry company, has announced the launch of its Summer Campaign, a dedicated series exploring advanced finishing technologies designed to enhance the performance, comfort, and protection of swimwear and summer apparel.
The campaign arrives at a time when the demands placed on modern swimwear are greater than ever. Prolonged sun exposure, repeated contact with water, and the physical demands of summer activities require textiles that go beyond attractive design.
RUDOLF's Summer Campaign aims to demonstrate how the right finishing technologies can meet these challenges head-on.
Frankfurt, Germany – August 2026 – Heimtextil, the world's leading trade fair for home and contract textiles, has announced the launch of the Italian Lounge, a dedicated exhibition space celebrating Italian craftsmanship at its 2027 edition.
Taking place from 12 to 15 January in Frankfurt, the Italian Lounge will be located in the heart of Hall 4.1 and will bring together manufacturers of decorative and furniture fabrics, leather, and fibres and yarns under one roof
Pembrokeshire, Wales – August 2026 – National Weaving, a family-owned textile manufacturer with nearly four decades of experience, was honoured to receive a visit from HRH The Princess Royal, President of the UK Fashion & Textile Association (UKFT), at its Pembrokeshire facility.
The visit celebrated the company's longstanding contribution to British textile manufacturing and its commitment to combining traditional craftsmanship with modern, sustainable production methods.
PHILADELPHIA – July 2026 – PRINTING United Alliance, in partnership with The Foundation for Graphic Communication Education (The FGCE), continues to expand its popular Student Day experience at PRINTING United Expo 2026, taking place Thursday, September 24, at the Las Vegas Convention Center.
Designed to introduce students to the limitless career opportunities across the printing industry, this year's program will feature enhanced career development programming, expanded mentorship opportunities, and greater one-on-one engagement with industry professionals throughout the day's activities.
Dublin, Ireland – July 2026 – digitalprint.ie, Ireland's trusted supplier of wide format printing equipment and media, has completed the delivery and installation of two Epson SureColor S9100 printers to long-standing customer iGraphic, based in Newtownards.
The installation, which required careful planning and specialist logistics to position both machines on a first-floor mezzanine, marks another milestone in a valued, ongoing partnership.
Johannesburg – July – 2026 Experience the latest digital printing, vehicle wrapping and paint protection films at the FESPA Africa and Sign Africa Johannesburg Expo, where industry meets opportunity.
The event is taking place from 8-10 September 2026.
Arhus – Denmark – July 2026 – Mikkelsen Innovation ApS has announced that its FASTSEWN™ 3.3M has been named the recipient of the 2026 Pinnacle Award in the Technology category by PRINTING United Alliance.
The recognition highlights the machine's role in automating the final manual step in textile graphics production, combining automated sewing and laser cutting with keder application for silicone edge graphics (SEG).
Barbieri electronics is strengthening its leadership team as the company prepares for its next phase of development.
With Viktor Lazzeri, who has played a key leadership role within the company for many years and is well known to customers and partners as Chief Operating Officer, Barbieri has appointed him COO and Co-Managing Director, further strengthening its leadership capacity to support innovation, international growth and even closer customer relationships.
Altrincham – Cheshire – July 2026 - Friedmans Ltd and Funki Fabrics have announced the arrival of new print designs, expanding their existing collection with a fresh range of trend-led prints available across a broad selection of premium fabric bases.
The launch offers fashion designers, production teams, and creative professionals a timely opportunity to explore new possibilities for their upcoming collections.
Leicestershire - July 2026 – Vivid Laminating Technologies is pleased to announce that HG Graphics, a leading provider of building signage and vehicle wraps across Yorkshire and the UK, has invested in a fully integrated print and cutting solution combining the VelobladeNexus with the latest Onyx Graphics software.
The installation, supplied and commissioned by Vivid Laminating Technologies, sees three printers feeding directly into HG Graphics' new VelobladeNexus with auto tool change — all operating under full Onyx Graphics software integration. The solution was delivered and set up on-site as part of a complete, ready-to-run installation
Wednesday, July 29, 2026 - RENNES, France—Pointcarre, the French American textile CAD company known for its jacquard and dobby weaving software, has developed a new module dedicated to wall to wall carpet and carpet tile design.
The launch addresses a gap left when APSO, the longtime CAD platform for the tufting industry, discontinued its software more than two years ago, leaving mills and carpet designers without a clear path forward.
Accrington, UK, July 29, 2026: Soyang Europe has expanded its direct-to-film (DTF) range with the launch of a paper-based transfer media that offers an environmentally conscious alternative to conventional PET transfer film.
Named Soyang DTF Paper, the new product is a single-sided release-coated transfer paper featuring anti-static treatment and a hot-peel release.
Designed for use with digital inkjet DTF printers running water-based pigment inks, the media can be recycled through standard paper waste streams, helping print businesses reduce plastic waste.
London – July 2026 – Perfect Colours, a leader in print management solutions, has highlighted the availability of Print Factory, a unified Raster Image Processor (RIP) designed to deliver consistent, high-quality colour output across multiple printers.
The solution addresses one of the print industry's most persistent challenges: maintaining colour accuracy and consistency across different devices and workflows.
Las Vegas, NV – July 2026 – Caldera, a leading provider of print workflow software solutions, has announced its participation in PRINTING United Expo 2026, taking place 23–25 September 2026 at the Las Vegas Convention Center.
Visitors can find Caldera at Booth C1469, where the company will showcase its latest innovations in print workflow automation, colour management, and apparel decoration.
Ghent – Belgium – July 2026 – Kongsberg Precision Cutting Systems (Kongsberg PCS), a leading provider of digital cutting solutions, is calling on print, signage, and packaging businesses to embrace advanced materials as a strategic pathway to new markets, higher-value products, and more sustainable growth.
As competitive pressures intensify across the manufacturing sector, Kongsberg PCS is positioning its versatile, high-performance digital cutting solutions as essential tools for businesses looking to expand their capabilities and future-proof their operations.
The company's message is clear: businesses that invest in advanced material processing today are best placed to lead their industries tomorrow.
Bracknell – Berkshire-July 2026 – UFABRIK’s Soft Blackback Textile, a premium material engineered for tension frames, interiors, retail environments, exhibitions, soft signage, and beyond.
Designed to meet the exacting demands of modern display and signage professionals, the new textile sets a new benchmark for quality, versatility, and performance in the industry
Crewe, UK – July 2026 – Hybrid Services Ltd, the UK's leading Mimaki distributor, has announced two dedicated demonstration weeks at its Crewe showroom this August, giving businesses across the print industry the opportunity to explore the latest Mimaki technology firsthand.
Taking place from 3rd to 7th August and 17th to 21st August 2026, the August Demo Weeks are designed to help businesses make informed investment decisions by experiencing Mimaki's wide format print solutions in a hands-on, pressure-free environment.
Florida – July - 2026 – Agfa Inkjet Solutions has announced its return as a Keynote Sponsor of the 2026 Wide Format Summit, marking the sixth consecutive year the company has supported the industry's premier gathering.
The event is scheduled to take place from 27 to 29 July 2026 at the Hyatt Regency Coconut Point Resort and Spa in Bonita Springs, Florida.
Clay Cross – UK – July 2026 – Resolute highlights its new DTF Pneumatic Twin Platen Heat Press, a professional-grade heat press designed to help print shops increase output, improve consistency, and reduce downtime across high-volume production runs.
The machine's dual-platen design allows operators to prepare the next garment while the current one is being pressed, significantly reducing idle time and increasing throughput.
This makes it particularly well-suited to print shops running large direct-to-film (DTF) and transfer print operations, where speed and consistency are critical.
Mexico City, Mexico – July 2026 – FESPA Mexico, the premier event for the print and signage industry in Latin America, is set to take place from 10–12 September at Centro Citibanamex, Mexico City.
The event will bring together professionals, suppliers, and innovators from across the region to explore the latest technologies and trends shaping the future of print.
TOKYO, Japan, July 27, 2026 - Seiko Epson Corporation (TSE: 6724, "Epson") is proud to announce that its production facility, PT. Indonesia Epson Industry (IEI), has achieved Platinum recognition under the Responsible Business Alliance (RBA) Validated Assessment Program (VAP), based on audits conducted by RBA-approved independent third-party firms.
This achievement underscores Epson's commitment to corporate social responsibility (CSR) within its global supply chain.
London, UK – July 2026 – The UK Fashion and Textile Association (UKFT) has announced its participation at two of Asia's most prominent textile trade events: Intertextile Shanghai Apparel Fabrics (25–27 August 2026) and CINTE Techtextil China (1–3 September 2026).
The organisation will promote and support British companies across both shows, connecting international buyers, brands, and industry partners with the full breadth of UK textile expertise.
Kufstein – Austria – July 2026 – Zimmer Austria will exhibit at CAITME 2026, the Central Asian International Textile Machinery Exhibition, taking place from 8 to 10 September 2026 in Tashkent, Uzbekistan.
The company will be present at Pavilion 1, Booth B50, represented through its regional agent, Textile Technologies & Services LLC.