Sun Chemical Unveils Two Striking New Pigments, "Energy Addict" and "Attract Me"
Sun Chemical has announced the launch of two innovative new pigments, "Energy Addict" and "Attract Me," designed to deliver exceptional chroma and sparkle for new product aesthetics.
These latest additions offer vibrant, high-impact finishes suitable for a range of applications, including motorcycle stylings.
The new pigments expand Sun Chemical's portfolio with distinct and energetic colour options. "Energy Addict" embodies the striking allure of a candied apple with its ambitiously red chroma, radiating intensity and dynamism.
Complementing this is "Attract Me," a vivid neon green shade that provides a standout finish guaranteed to draw attention and make a bold statement.
These innovations reflect Sun Chemical's commitment to developing advanced colour solutions that meet the evolving demands of designers and manufacturers.
By exploring the extra potential of chroma and sparkle, the company provides new tools for creating visually compelling and memorable products.
Both pigments are engineered to provide superior performance and a brilliant finish.
The introduction of "Energy Addict" and "Attract Me" allows brands to harness the power of colour to convey energy and capture consumer interest.
Sun Chemical invites designers and product developers to explore the creative possibilities offered by these new pigments.
About Sun Chemical
Sun Chemical, a member of the DIC Group, is a leading producer of packaging and graphic solutions, color and display technologies, functional products, electronic materials, and products for the automotive and healthcare industries.
Together with DIC, Sun Chemical is continuously working to promote and develop sustainable solutions to exceed customer expectations and better the world around us.
With combined annual sales of more than $8.5 billion and 22,000+ employees worldwide, the DIC Group companies support a diverse collection of global customers.
Sun Chemical Corporation is a subsidiary of Sun Chemical Group Coöperatief U.A., the Netherlands, and is headquartered in Parsippany, New Jersey, U.S.A.
