Felix Schoeller Introduces RubyPaper ─ The First True Photo Paper For High-Speed Inkjet Printing

Osnabruck – 09 March 2026 – Felix Schoeller has announced the launch of RubyPaper, the world's first genuine photo paper designed specifically for high-speed inkjet printing.

Opening a new premium segment in industrial photo production, the innovative paper delivers high-quality, authentic photographic results with maximum productivity, completely eliminating the need for lamination or varnishing.

Industrial photo printing is currently undergoing a fundamental transformation.

As flexible, digitally controlled production models become essential, high-speed inkjet has emerged as a key technology.

It combines rapid production speeds with the flexibility required for personalised print products.

However, an urgent industry challenge has persisted: achieving true photographic quality on these rapid systems.

Previously, manufacturers had to simulate this quality using laminated or varnished coated papers, an inefficient process that compromised both speed and environmental sustainability.

Felix Schoeller is the first global supplier to overcome this compromise, setting a forward-thinking benchmark for the digital age.

RubyPaper requires no lamination or varnishing, delivering a premium look and feel in both lustre and glossy finishes.

This streamlined production process not only maximises efficiency but also supports more sustainable and ethical manufacturing practices by significantly reducing material waste and energy consumption.

Hadrien Cottin, Vice President of Sales Digital Media at Felix Schoeller, said, “High-speed inkjet has revolutionised production, but the emotional quality of the images has so far fallen short of what is possible. With our new photo paper, we are eliminating lamination as a quality- and process-limiting step. RubyPaper enables true photo paper quality on high-speed inkjet systems, at higher speeds and with significantly greater production efficiency.”

Technically, the paper features a specially developed, fast-drying colour receiving layer.

This innovation produces a wider colour gamut, exceptional detail, and edge sharpness, all while maintaining the full production speed of high-speed inkjet systems.

It successfully avoids the negative effects commonly associated with laminated papers, such as colour casts, adhesive artefacts, and ageing risks.

Tactilely, it matches traditional silver halide-based photo paper, making its enhanced value immediately apparent to consumers.

Aimed primarily at photo labs transitioning to high-speed inkjet systems, RubyPaper offers vital added value.

Even at maximum printing speeds, it ensures a premium standard for applications including photo books, prints, school and sports photography, and posters.

About Felix Schoeller

Felix Schoeller is an authoritative innovator and global solution provider for premium photographic production processes.

The company is dedicated to addressing urgent industry-wide challenges through advanced, sustainable technologies that set new benchmarks in digital and industrial printing.

For more information, please visit [Website URL].



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