Oxford Pennant Of New York Selects The Kornit Avalanche Poly Pro To Bring Digital Printing To Polyester Sportswear, Felt Banners And Flags
Friday, July 02, 2021 : Englewood, N.J. – Kornit Digital, a worldwide market leader in digital textile printing technology, announced Buffalo, New York-based Oxford Pennant is implementing the Kornit Avalanche Poly Pro system for digital direct-to-garment (DTG) production on demand.
Kornit Avalanche Poly Pro is the first available DTG system designed specifically for dark polyester and poly blends, extending the single-step efficiency, eco-friendly production process, photorealistic imagery, retail-quality versatility, and low print cost benefits of Kornit Digital print technology to the increasingly popular sportswear and athleisure apparel market.
In addition to t-shirts and other athletic gear, Oxford Pennant will be using the system to imprint felt pennants, banners, and flags—a first among Kornit customers.
To ensure this new application would work, Kornit systems specialists worked with Oxford Pennant on an extensive sampling program, determining Kornit’s proprietary Olympia ink set and the lower curing temperatures it required were an ideal match for the brand’s fabric demands.
“Up to this point, a significant portion of our business has required outsourcing production to screen printers, an arrangement that’s less than ideal for a number of reasons,” said Dave Horesh, President of Oxford Pennant. “Kornit made considerable effort to find a digital print solution that was suited to our needs, and this installation will enable us to produce high-quality pieces in less time, with greater quality control and more flexibility to adapt and add to our product line moving forward.”
“By our own vision and commitment to customers, Kornit develops sustainable print technologies that are highly adaptable to the evolving needs of the marketplace,” said Chuck Meyo, President of Kornit Digital Americas. “When we encounter a business that has a new and unique challenge for their print operation, our team will collaborate with them to find an answer that delivers profitability, meets the highest quality standards, and sets them up to achieve operational control, build longstanding customer relationships, and capitalize on growth opportunities with reliable digital production on demand. We’re proud to welcome Oxford Pennant to the Kornit customer family.”
About Kornit Digital
Kornit Digital (NASDAQ:KRNT) develops, manufactures and markets industrial digital printing technologies for the garment, apparel and textile industries. Kornit delivers complete solutions, including digital printing systems, inks, consumables, software and after-sales support.
Leading the digital direct-to-garment printing market with its exclusive eco-friendly NeoPigment printing process, Kornit caters directly to the changing needs of the textile printing value chain.
Kornit’s technology enables innovative business models based on web-to-print, on-demand and mass customization concepts. With its immense experience in the direct-to-garment market, Kornit also offers a revolutionary approach to the roll-to-roll textile printing industry:
Digitally printing with a single ink set onto multiple types of fabric with no additional finishing processes. Founded in 2003, Kornit Digital is a global company, headquartered in Israel with offices in the USA, Europe and Asia Pacific, and serves customers in more than 100 countries worldwide.
