Optimum Digital Introduces Fully Digital, Waterless Jeans Printing Technology with NirvanaBelt Machinery
Image By Courtesy of Optimum Digital
Istanbul, Turkey – Optimum Digital, a global leader in advanced printing systems, is thrilled to announce the introduction of its fully digital, completely waterless jeans printing technology.
This innovation is being launched at Atlas Denim Tekstil A.Ş. and utilizes Optimum Digital's state-of-the-art NirvanaBelt machinery and Eco Pigment inks.
The new technology marks a significant breakthrough in the textile industry, enabling complete customization of jean patterns without the environmental cost of traditional methods.
By eliminating the need for water in the printing process, Optimum Digital is setting a new standard for sustainable fashion.
"Our new digital printing system for jeans is a game-changer," says Mehmet Hakan, CEO of Optimum Digital. "Not only does it offer unparalleled customization, but it also supports our 2030 Green Printing Initiative by drastically reducing water usage and chemical waste."
About Optimum Digital
Founded in 1994, Optimum Digital has grown into a global brand known for its dedication to industrial excellence.
The company produces advanced printing systems for a variety of industries, including textiles, carpets, signage, and home décor.
All aspects of industrial design, metal pressing, automation, software, and integration are meticulously handled in-house at our facilities in Istanbul, Turkey.
Components are sourced exclusively from trusted European and Japanese suppliers to ensure the highest quality standards.
The 2030 Green Printing Initiative
In 2020, Optimum Digital launched the '2030 Green Printing Initiative,' a revolutionary scheme aimed at transforming the printing industry.
This initiative offers direct-to-fabric and carpet printing solutions that deliver the same level of color vibrancy, fastness, and hand-feel as existing methods, without requiring steaming or washing.
Given that the textile and carpet industries are among the world's top polluters, this initiative represents a significant step towards sustainability.
A Global Leader
Optimum Digital serves customers in over 45 countries across Europe, Asia, and North America.
With full operations in North America, Europe, Turkey, and Central Asia, the company has established a comprehensive dealership network to provide technical service, consumables, and spare parts to its clients worldwide.
Looking Ahead
The introduction of this fully digital, waterless printing technology underscores Optimum Digital's commitment to innovation and sustainability.
By addressing industry-wide environmental concerns, the company aims to lead the way in responsible manufacturing practices.
