Optimum Digital Brings Bourbon Street to Life for Super Bowl LIX with Custom Prints on Picasso Carpet

Image By Courtesy of Optimum Digital

New Orleans February 2025 – Optimum Digital, a leader in innovative digital printing solutions, is proud to announce its pivotal role in transforming Bourbon Street for Super Bowl LIX.

Using the cutting-edge Picasso Carpet technology, the company created eye-catching custom prints that captured the energy and spirit of this iconic event.

The striking visuals covered Bourbon Street, setting the stage for gameday excitement and bringing a new level of vibrance to the celebrations.

The high-quality prints delivered by Optimum Digital’s technology proved their worth on one of the world’s largest stages, leaving a lasting impression on viewers both in person and on TV.

“Our team at Optimum Digital is immensely proud to see our Picasso Carpet technology take centre stage during such an internationally recognised event like Super Bowl LVIII,” said  Optimum Digital. “This opportunity showcases not only the boundless potential of our innovative printing solutions but also the immense trust placed in our technology to deliver under high-profile circumstances.”

Sustainability Meets Innovation

Optimum Digital aims to redefine large-scale event printing with sustainability in mind.

Picasso Carpet, designed with durable and eco-conscious materials, demonstrates the company's commitment to minimising environmental impact while maintaining exceptional print quality and performance.

Setting Industry Benchmarks

With millions of viewers worldwide witnessing the vibrant displays on Bourbon Street, Optimum Digital firmly establishes itself as a leader in advanced digital printing solutions.

This milestone highlights the adaptability, precision, and effectiveness of their products in even the most dynamic and demanding environments.

Catch the Action

Were you one of the lucky spectators who saw Picasso Carpet in action at Bourbon Street? Join the conversation online with hashtag #SuperBowlLVIII and share your experience.

Optimum Digital continues to lead the way, pushing the boundaries of digital printing technology with creativity and purpose at the forefront.

For more information on Optimum Digital and Picasso Carpet, visit [website link here]

About Optimum Digital

Optimum Digital is a global innovator in digital printing solutions, offering state-of-the-art technology that combines unrivalled quality with a commitment to sustainable practices.

From events to retail environments, Optimum Digital delivers bespoke printing solutions designed to leave a lasting impression.



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