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Digital Textile Printing News

HP Unveils New Large Format Print Solutions For Signage And Décor

Messe Frankfurt GmbH

Messe Frankfurt GmbH

LAS VEGAS, Oct. 16, 2018 – HP Inc. (NYSE: HPQ) at SGIA 2018, will demonstrate new large format printing solutions and technologies designed to create new business opportunities for sign, banner, display, and wall décor printers with high-value applications.

“New HP large format printing capabilities radically enhance the customer experience and printing versatility for signage and décor focused print service providers, helping to ignite business growth and adapt to future needs,” said Dave Prezzano, vice president and general manager, Americas Graphics Solutions Business, HP Inc. “We continue to innovate across our large format portfolio with new products and solutions to enable our customers to say ‘Yes!’ to nearly any print job imaginable.”

Debut Of First HP Latex R Printer Series

At SGIA 2018, HP debuts the HP Latex R Series Printers in the Americas for the first time – both the HP Latex R2000 Plus Printer and HP Latex R1000 Plus Printer - HP’s first truly hybrid latex printer. With break-through capabilities for printing on both flexible and rigid materials, the latex printers use HP’s environmentally friendly HP Latex inks and attendees will see its innovative White Latex Ink and unique ink recirculation system that allows it to consistently print high-quality “true white” without creating waste.

Expanded Durable Textile Portfolio For High-Value Applications

HP expands its durable textile portfolio for both indoor and outdoor signage and décor enabling large format printers to capture new business and say “Yes” to higher margin applications. Taking printing to the next level, HP Latex can print on polyester and natural fibers, including uncoated substrates, unlike solvent based printers.

At SGIA 2018, see the expanded durable textile portfolio including:

·         Indoor and outdoor soft signage applications

·         Certified double-sided textile for indoor usage in commercial spaces and trade shows  

·         Washable cotton textiles for decoration including promotional tote bags and cushions

Lastly, the portfolio expands into polyester coated textiles for indoor architectural applications for panelled walls and tensioned ceilings among others.