Far Furore - Making A Splash─MUNICH FABRIC START Is Growing And Moving Forward With Progressive Content

PRESS ROOM

17 Aug

Written By Debbie Mckeegan

Munich, 16 August 2022. Create a sensation. Creating an extraordinary state of excitement.

Furious with rage and full of rapture at the same time.

All these contradictions are contained in the word “furore“ – and thus the current leitmotif of the 50th MUNICH FABRIC START.

The colour and material trends for Autumn. Winter 23/24 reflect this in a controversy – from calm, discreet and natural to highly innovative, impulsive and provocative; from almost invisible to maximally striking.

Far Furore is also the name of the game for the fair organisers themselves:

“Now is the time to think big. Now is the time to move forward with courage, to exploit potential and to grow beyond limits. That is exactly what we have done this season: with growth and a broader portfolio. We are stronger than ever,“ says Sebastian Klinder, Managing Director of Munich Fabric Start Exhibitions GmbH, two weeks before the event from 30th August to 1st September.

With almost 900 exhibitors and 1,500 collections on a total exhibition area of around 45,000square metres, MUNICH FABRIC START now comprises eight areas:

Fabrics and Additionals with international material innovations for all apparel segments,

ReSOURCE and innovative no-velties for Sustainable Innovations, Design Studios with fabric designs and new developments for prints on an enlarged area, the KEYHOUSE innovation hub, the BLUEZONE denim power-house and the new THE SOURCE sourcing area for international vertical integration.

THE SOURCE

Already fully booked for weeks, THE SOURCE is the new European One Stop Solution for holistic fashion sourcing.

65 selected international manufacturing companies present their offers from cut-make-trim (CMT) to high-end production.

A cluster of the most important sourcing countries, such as Portugal, Turkey, Morocco, Tunisia, Bosnia and Vietnam, creates a business-relevant mix for risk diversification, independent of genre and price level.

MUNICH FABRIC START has developed the new Hall 8 with around 2,500 square metres of additional space for this purpose.

The Lokhalle, a listed building that has recently been restored and is directly adjacent to the former MUNICH FABRIC START site, is the perfect location for this and, with its gigantic dimensions and spectacular architecture, is one of the largest cantilevered historic steel halls in Europe.

The result is a unique new venue for flexible sourcing services and rethought value chains.

“We are firmly convinced that a trade fair can only be successful if everyone pulls together, because only then does a trade fair acquire an identity, a soul. This spirit will be felt
more than ever in Munich in a fortnight‘s time,“ says Frank Junker, Creative Director and Partner of Munich Fabric Start Exhibitions GmbH, looking forward to the upcoming event.

Full Halls at the MOC

Halls 1 to 4 as well as the atriums and studios at the MOC are also all fully booked.

With a broad and deep range of products – from internationally important fabric and ingredient exhibitors to renowned agencies and top European weavers to selected textile designers – MUNICH FABRICSTART underpins its claim to be one of the most important European textile fairs.