Brother Focuses On The Direct Textile Printing Market At FESPA Brasil 2023 in Sao Paolo
Image By Courtesy of Brother
Digital Textile printing will have a huge representation within FESPA Brasil Digital Printing 2023, From the 20th to 23rd March 2023 at the Expo Center Norte in Sao Paolo.
Visitors will see complete solutions for this technology from the main players in the market, such as Brother, which has been investing heavily in digital textile printing
Ariane Miyazaki, Brother Marketing in Brazil, reports on expectations for the fair and the technologies that visitors will see at the booth: "FESPA Digital Printing is one of the largest digital printing events in the world and an excellent opportunity for companies to present new products and business innovations, which are in full expansion, to the Brazilian market, such as Direct to Garment (DTG) technologies and Direct to Film (DTF) technology. For visitors, it is a unique opportunity to stay on top of the news, know, test the equipment and take all your doubts about the operation of the machines and, of course, the generation of business opportunities".
Brother Offers Printing Solutions To All Audiences.
It has a portfolio of products that serves the domestic use, small and medium offices, printing parks and recently presented GTX Pro, an industrial solution for entrepreneurs in the textile market, entrepreneurs, clothing and printing.
The technology, Ariane says, "had excellent reception and exceeding our expectations, delighting customers from pre-sales consulting service to after-sales service, leaving end users with a good brand experience, keeping Brother's positioning at the customer's side at all stages."
This is the vision "At Your Side.", enabling people's productivity and creativity, contributing to society and helping to protect the environment.
"We identify and remove barriers to customer success using unique technologies and our global network. For the industrial area, we will establish ourselves as a partner of invaluable solutions of trust and value", explains Ariane.
In this customer service, it is possible to adapt to virtually all audiences, from on-demand production to companies with large-scale production, giving the customer the possibility to change the type of production quickly, according to the growth.
"Some markets are: production of t-shirts on demand, in addition to other pieces such as sneakers, caps, ecobags, jackets and jeans; stamps, private label companies, gifts and custom events and the screen printing market, focusing on the saving of materials for testing prints and even large companies in the manufacturing segment".
Innovation and Technology from Brother
Brother brought innovative solutions to the market in 2022, such as GTX Pro, the only product on the market that works with both technologies (DTG and DTF) without changing the machine, uses water-based and certified inks, which meets all requirements for sustainable production.
"In the U.S. market, Brother is already a leader in the DTG printing segment and we are investing to seek this competitiveness and positioning in the coming years," ariane reports.
The Brother executive adds: "Many say that DTG printing is the future, but for Brother it's already the present. We will invest even more with our innovative solutions and brand differentials, GTX Pro is an extremely versatile product, providing a world of possibilities to entrepreneurs and the Brazilian textile market, increasing the range of applications for various types of fabric, such as cotton, polyester, polyamide, jeans; and variety of pieces (t-shirts, hoodies, caps, ecobags, backpacks, pants and jackets)".
