Nike’s 2020 Tokyo Olympics USA Uniform Highlights Innovation And Sustainablity
Image Courtesy of Nike
Ahead of competition in Tokyo, Nike debuts progressive new collections featuring sustainable materials for all athletes.
As the growing climate crisis continues to disrupt competition and training, Nike’s sustainable innovations signal the brand’s commitment to helping protect the future of the planet — and, consequently, the future of sport.
Highlights include uniforms for USA basketball, progressive advances in track and field kits and exuberant styles for those federations ushering skateboarding into the games.
The 2020 Athletics Uniform pieces are engineered from an entirely new Nike Dri-FIT Aeroswift material that helps athletes manage sweat and feel more comfortable while limiting seams and minimizing layers.
Nike Dri-FIT is a unique construction that supports the body’s natural cooling system by wicking away sweat and dispersing it evenly throughout the surface of the garment; sweat evaporates quickly, helping athletes to manage heat and moisture.
New for 2020, Nike Aeroswift features an updated lenticular design that reimagines color in an entirely new way by turning static shades into dynamic hues that shift and change while the body is in motion.
The new material employs a mesh engineered with knitted structures and subtle ridges, creating a garment that’s breathable and that moves with the athlete — it also provides 25 percent more stretch from previous kits.
“We take great pride in designing a system of dress that not only helps athletes perform at their best, but one that’s worthy of these athletes’ incredible achievements,” says Janett Nichol, VP, Apparel Innovation.
