Fujifilm Collaborates With ColorBase To Profile Premium Media For The Acuity Prime Hybrid

PRESS ROOM

3 Jun

Rotterdam, Netherlands – 3RD June 2024 - Fujifilm proudly announces its groundbreaking collaboration with ColorBase, a distinguished smart media profiling business based in Rotterdam, Netherlands. This strategic partnership will see ColorBase profiling an exclusive selection of premium print materials, aimed at amplifying the capabilities of companies that have invested in the Acuity Prime Hybrid printer.

ColorBase, formerly known as Color Concepts, employs advanced software to revolutionize collaboration and testing for printed products. Its sophisticated color tools and video content are designed to empower print service providers (PSPs), enabling them to significantly enhance their printing performance.

At the core of ColorBase's offerings is its proprietary database, ‘ColorBase’, coupled with a comprehensive suite of software that redefines printing processes. By facilitating seamless information sharing among industry partners, ColorBase plays a pivotal role in reducing wasted materials, inks, and other print resources. This innovation not only adds value for both buyers and sellers of printed materials but also streamlines color management and design processes.

The collaboration positions ColorBase as a key media profiling partner for Fujifilm, ensuring that Acuity printers operate with certified media that guarantees hardware longevity and superior performance. Fujifilm customers can now enjoy the peace of mind that comes with excellent color conformity and minimal effort. Looking ahead, customers will be able to download specific profiles for various Acuity machines on certified media, thereby mitigating material wastage typically associated with integrating new printers into their existing fleet.

This partnership between Fujifilm and ColorBase marks a significant advancement for the industry. It seamlessly integrates smart color management, media profiling, and cutting-edge ink and print technology expertise to enhance and future-proof customers' businesses.

Chelsea Carter, Marketing Manager Wide Format HQ, comments:

“Fujifilm is very excited about this collaboration. We look forward to seeing how it helps our customers to maximize their potential, innovation, and growth.”

Marco Roos, CEO and Founder of ColorBase, adds:

“We are thrilled to bring our profiling expertise to the new Acuity Prime Hybrid platform by Fujifilm – an expert in manufacturing inks and printing technologies. Sharing printer profiles that streamline PSPs’ color management and reduce waste is one of our core missions, and tracking material performance on this new print platform helps us to build the digital foundation for a smarter printing industry. We are honored to collaborate with Fujifilm and look forward to a bright future together.”

About Fujifilm

Fujifilm Graphic Systems is a stable, long-term partner delivering high-quality, technically advanced print solutions that help printers develop competitive advantages and grow their businesses.

The company’s financial stability and unprecedented investment in R&D enable it to develop proprietary technologies for best-in-class printing.

These include pre-press and pressroom solutions for offset, wide-format, and digital print, as well as workflow software for print production management. Fujifilm is committed to minimizing the environmental impact of its products and operations, proactively working to preserve the environment, and strives to educate printers about environmental best practices.