Durst’s Versatile And Comprehensive E-Commerce Solution Allows Rainier Industries More Creativity And Flexibility In Their Product Offerings

Image Courtesy of Durst Group

Rainier Industries, based in Seattle, WA, began as a tent manufacturer in 1896, and has since developed robust in-house capabilities in printing to support three divisions: Display, Shelter, and Shade.

For over 35 years, Rainier Industries has been supplying innovative products, graphics and large format digital print solutions to the event and trade show industry.

Rainier operates in a 140,000 square foot facility offering various capabilities; Project Management, design, print for indoor or outdoor, fabric, exhibit structures, installation and more.

Rainier set their sights on implementing an online web-based e-commerce print solution to make purchasing easier for their customers. ‘Web to Print’ is more than just buying software and building an online shop. You need user friendliness and a flexible software that allows a customer to visualize how the end product will look.

Print providers have to provide high-quality products to their customers, E-Commerce software can help printers reach new audiences. Given their affiliation, Rainier looked to Durst for an E-Commerce software solution. 

The answer was Durst SmartShop.

“Durst SmartShop offered a wide array of customization and flexibility to our customers and integrated seamlessly with our production workflows and business processes,” says Cutchin. “Our relationship with Durst has been incredible for years so the decision was sort of a no-brainer.”

Rainier Industries President & Owner Scott Campbell explains, “with Durst, we get much more than a typical supplier/customer relationship; there is a true sense of partnership. Partners like Durst are what makes all this possible. Together we are growing and achieving results.”

"We appreciate our partnership with Rainier. The truly collaborative relationship that we share with the entire Rainier organization is a rare and precious commodity”, says Steve Lynn, Director & GM, New Markets.

Durst SmartShop is allowing Rainier Display to evolve and grow their product offering in a way that adds more flexibility and customization for their customers.  “From the COVID-19 pandemic crisis, we are strategically navigating these unchartered waters to do our very best to listen and help create new ideas. I am proud of the Rainier team for always rising to the challenge and developing new creative solutions.  Our customers are the best, they continually inspire us to create and push us beyond the limits,” states Cutchin.

 About Rainier:

Rainier was founded in 1896 and is one of the oldest businesses in Washington state.

Rainier is a family owned company, providing display, shade and shelter products. Founded in the nineteenth century, they base decisions on a long-term philosophy without compromising short-term constraints.

 About Durst:

Durst Phototechnik AG is a leading manufacturer of professional digital imaging systems. 

The company operates manufacturing facilities in Brixen, Italy, and Lienz, Austria, and has major offices in North America, France, United Kingdom, Germany, Spain, Mexico, Brazil and Singapore. 

Durst’s reputation for quality, precision, innovation, sustainability and reliability spans more than 80 years.