Heimtextil Is Moving To May 2021

Image Courtesy of Messe Frankfurt

Image Courtesy of Messe Frankfurt

As a result of the course taken by the pandemic, Messe Frankfurt will not be holding any of its own physical trade fairs at the Frankfurt exhibition grounds between January and March 2021.

The company is revamping its spring trade fair calendar to focus on new synergies and new digital offerings.

Messe Frankfurt has already organised 13 large trade fairs at various locations in China since the crisis began.

Unfortunately, however, it is not possible to hold such events in Germany at present.

This is in spite of the fact that exhibition halls are amongst the safest enclosed buildings in which people can spend time without being subjected to an increased risk of infection.

The halls can be continuously resupplied with fresh air, and in conjunction with the measures included in our extensive hygiene concept, people could safely do business in person here on the Frankfurt exhibition grounds.

However, now that it is not only governments tightening travel restrictions, but also companies, the latest pandemic developments are causing growing uncertainty amongst trade fair customers.

Wolfgang Marzin, President and Chief Executive Officer of Messe Frankfurt: “It is important for our customers that we make a decision at an early date, as it would otherwise be time for them to begin investing in their trade fair presentations. Messe Frankfurt will continue working closely with its customers to ensure that its decisions serve the interests of the exhibiting industries.”

That is why Messe Frankfurt has reacted to tightened travel restrictions by revamping its spring 2021 trade fair calendar for Frankfurt:

Heimtextil moved to 4 to 7 May 2021

Heimtextil 2021 is being moved from January to 4–7 May 2021, when it will be taking place alongside Techtextil and Texprocess 2021 in Frankfurt.

 “Much of the international home and contract textiles industry has made it clear that they want Heimtextil 2021 to take place. Many companies are looking to their trade fair presentations to help boost sales following the resumption of business, and we feel that it is more important now than ever that we satisfy this demand,” explained Detlef Braun, Member of the Executive Board of Messe Frankfurt.

“However, the travel restrictions that have now been put in place and a renewed rise in the number of infections simply pose too great a hurdle for our very international event. We are working closely with our exhibitors and the relevant authorities and doing everything we can to ensure that we are able to hold a safe and successful Heimtextil 2021.”

The new dates offer Heimtextil the opportunity to join with these two textile fairs to serve the entire textile value chain at the same time on the Frankfurt exhibition grounds.

“These modalities and external conditions are equally applicable for every industry, including the field of consumer goods as a whole,” added Braun.

 

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