Roland DG Makes Its Mark at FESPA Global Print Expo 2026 with New Brand, New Technologies and Live Personalisation Insights
Roland DG, the world’s leading provider of digital printing solutions, has brought its newly launched brand promise, Make Your Mark, to life at FESPA Global Print Expo 2026, taking place from 19–22 May at Fira Gran Via, Barcelona.
At Hall 2, Stand C25, visitors have discovered how the new brand – launched on 7 April – builds on more than four decades of Roland DG engineering excellence, while signalling a strategic evolution towards delivering complete, end to end solutions across a wide range of industries.
At its core, Make Your Mark champions the pride people take in what they create, empowering customers to put their name to work they truly stand behind.
New Technologies On Display At FESPA 2026
Roland DG’s stand will showcase a comprehensive line up of its latest digital printing innovations, including the new TrueVis VG4 Series – a next generation eco solvent print and cut solution designed to help sign makers and print service providers achieve premium quality results with greater ease and confidence.
Also taking centre stage will be the EU2-1000MF, a pioneering large format UV flatbed printer developed to streamline rigid media production, enabling efficient, direct to board printing in demanding, high output environments.
In addition to recently launched products, Roland DG will offer an exclusive preview of upcoming technologies set to expand its portfolio across direct to object printing and advanced customisation – including brand new Roland DG latex print/cut technologies.
Attendees can expect to see a preview of the RC-300 cylindrical printer, IO-300 flatbed printer, new hard UV ink & AG-640.
Stephen Davis, Director of Global Marketing – Brand & Communications at Roland DG, said: “FESPA 2026 is one of the first major opportunities to bring Make Your Mark to life on a truly global stage. Visitors will see this reflected not only in our refreshed brand, but in the technologies we’re showcasing – from the new TrueVis VG4 Series and EU2-1000MF, to innovations we’ll be unveiling during the show. Everything on display is designed to give customers the confidence to put their name to the output, supported by reliable, long term solutions that help them expand into new applications and opportunities.”
From Product To Experience: Live Personalisation Insights
One of the highlights of Roland DG’s presence at the show will be a live seminar, From Product to Experience: The New Frontier of Personalisation, led by Giovanni Re, Dimense Ambassador at Roland DG. The session will take place on Thursday 21 May at 11.45am at stand 3-B45.
Giovanni’s session explores how printing has evolved from a focus on precision, to quality, and now to something far more powerful - experience.
Through an interactive format, attendees will gain practical insights and fresh perspectives to help them move beyond selling products and towards designing memorable, emotionally engaging experiences.
The seminar demonstrates how the philosophy behind Make Your Mark translates into real world applications, using personalisation and live production to transform ideas into tangible experiences.
It is designed to resonate with creators and producers across industries – from print professionals and manufacturers to entrepreneurs and makers.
More than a visual refresh, the new brand reflects Roland DG’s continued expansion into new market segments, empowering users to turn ideas into reality and ambition into lasting impact.
A full portfolio of Roland DG solutions
Alongside its latest launches, Roland DG will also present a broad selection of technologies at FESPA Global Print Expo, including: TrueVis XP-640, XG-640 and LG-640; VersaObject MO-180 and LO-300-F2; VersaStudio BN2-30 and BD-12; Dimense DA-640; TY-300i; VersaWorks 7; Roland DG Connect; and LSINC.*
About Roland DG
With the purpose of “To Empower Creativity and Excitement Worldwide,” Roland DG strives to bring new opportunities to society through digital solutions that make it easy for anyone to create things.
The company’s inkjet printers and printer/cutters are widely used in a variety of visual communication fields, including signage and interior decoration.
In the digital fabrication field, our inkjet printers, cutting machines, and 3D digital fabrication tools enable the personalization and customization of items tailored to individual customer needs.
By adopting a high-mix, low-volume, on-demand approach, Roland DG aims to create new applications.
About Roland DG Europe
Roland DG Europehas been at the forefront of the print industry, delivering state-of-the-art solutions with a focus on sustainability, creativity, and efficiency.
For almost 40 years, Roland DG has helped transform businesses. Renowned for reliability, versatility and unsurpassed print quality, when true professionals want to stand out for their high-quality products, they give it to Roland.
By constantly innovating, Roland DG Europe empowers businesses to achieve extraordinary results with cutting-edge printing solutions.
We are committed to offering the best after-care support in the industry through our dedicated training courses at the Roland DG Academy and our comprehensive RolandCare warranties.
Our aim is to help our customers feel comfortable and confident when using Roland DG products, always be on hand to assist when a customer needs help and to continue to contribute to the growth and success of our customers’ businesses.
In order to provide the best possible service, Roland DG Europe relies on an extensive dealer and partner network for our customers, on all markets..
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