Berger Textiles' SAMBA Textile Takes Centre Stage at EuroShop 2026
Dusseldorf February 2026 – Berger Textiles, a leading innovator in sustainable textile solutions, is showcasing its premium SAMBA textile at EuroShop 2026, the world's premier retail trade fair.
The material is featured prominently at the BWS Expo stand, where it has garnered significant attention for its exceptional quality and visual impact.
EuroShop, which attracts thousands of retail professionals and industry leaders from across the globe, provides an ideal platform for Berger Textiles to demonstrate how premium materials can elevate brand presentation and create memorable retail experiences.
The SAMBA textile's appearance at the BWS Expo stand exemplifies the company's commitment to delivering solutions that combine aesthetic excellence with practical performance.
Its successful integration into the BWS Expo stand design highlights the material's capacity to enhance spatial presentations whilst maintaining the rigorous quality standards that trade fair exhibitions demand.
The company continues to advance its mission of providing sustainable, high-performance textile solutions that address the evolving needs of the retail sector.
Industry professionals attending EuroShop can view the SAMBA textile at the BWS Expo stand throughout the duration of the trade fair.
About Berger Textiles SAMBA
Samba® – the original, that sets the benchmark.
The robust all-round talent for impressive advertising. Its easy handling and the excellent display of contrasting colours have made millions of good impressions.
It is airtight, does not fray, has good flatness, is crease-resistant and water-repellent due to the lotus effect.
About Berger Textiles
Based in Krefeld, Germany, Berger Textiles is a pioneering force in the digital printing industry, offering versatile, sustainable, and innovative textile solutions worldwide.
Together with our sales partners, Berger Textiles sells more than 9 million square meters of textiles and accessories, in more than 55 countries.
Backed by decades of experience, the company is committed to delivering products that meet the highest standards while addressing the dynamic needs of its customers.
