By bringing manufacturing closer to home, brands can respond to trends in real-time, drastically improve their sell-through rates, and operate with a far lighter environmental touch. CreateMe’s approach aligns perfectly with the macro trend towards distributed, on-demand production, offering a blueprint for a more agile, efficient, and sustainable future.

The technologies and innovations showcased in recent product launches via Texintel represent more than incremental improvements—they constitute a fundamental reimagining of how textile manufacturing can and should operate.

Transforming Textiles: What began as a digital transformation driven by consumer demands for personalisation and shorter lead times has evolved into a fundamental restructuring of how printed textiles are conceived, designed, and manufactured. As we advance towards 2026, digital textile printing has emerged as the cornerstone of a new manufacturing paradigm that prioritises sustainability, efficiency, and technological integration.

Isabelle Laurent has relied on this dynamic design trio since founding her studio in 2002. She scans hand-drawn designs, uses NedGraphics Color Reduction & Cleaning to prepare them, refines patterns in Design & Repeat, and creates multiple colorways with Easy Coloring. This workflow has sustained her career for over two decades, proving the power of investing in specialised tools.

The question facing every textile printing business today isn't whether to adopt AI, but how quickly and strategically they can transform their operations to capture its full potential.

"The real opportunity lies in what industry experts call "AI-powered strategic thinking"—using artificial intelligence not just to do things faster, but to fundamentally reimagine how your business operates, creates value, and serves customers” - Debbie McKeegan | Texintel

Fashion needs a Reinvention and a Restructure of existing Supply Chains.

“The most successful companies will likely be those that combine technological sophistication with values-driven partnerships, geographic diversification with local expertise, and operational efficiency with environmental responsibility. As these industry leaders demonstrate, the future belongs to organisations that can navigate complexity whilst maintaining focus on long-term value creation...”

"Traditional supply chain factories try to do a plug and play, and it doesn't necessarily work." Joey Pringle - Vision Factory

This research, once again highlights an urgent need for a fundamental re-evaluation of the fashion supply chain's cost analysis.

The focus must shift from short-term cost savings to long-term sustainability and value creation. Investing in higher-quality materials and improved manufacturing practices will not only enhance garment durability but also enable true circularity, reducing environmental impact and waste. These changes will pave the way for a more responsible and future-proof textile industry.

Amidst mounting regulatory pressures and increasing consumer demands for transparency, many manufacturers view compliance as a burden. Yet a closer examination reveals something far more significant: a once-in-a-generation opportunity to transform how we produce, trade, and consume textiles.

The future belongs to those who transform compliance into competitive advantage, turning regulatory requirements into roadmaps for sustainable success.

“Everything that isn’t made by nature has been designed. That means design holds immense power—not only in shaping the crises we face but also in solving them.”

These are the words of Cat Drew, Chief Design Officer at the Design Council, and they couldn’t ring truer in 2025.

The textile industry is at a turning point. Traditional manufacturing processes that have dominated for decades are giving way to sophisticated digital workflows that promise greater efficiency, sustainability, and precision. As global supply chains become increasingly complex and consumer demands shift toward personalisation and faster turnaround times, textile manufacturers must embrace technological innovation to remain competitive.

What makes this relationship unique is its foundation in shared problem-solving, rather than traditional supplier relationships. As Nakazato describes it: "We are both fashion designers and engineers, working together as a collaborative, experimental team..."

The Growth Trap: Why Bigger Doesn’t Always mean Better

“The Fashion industry's obsession with volume has created a dangerous pattern. Companies chase growth through increased production, lower prices, and expanded market presence—often at the expense of profitability”.

Source Fashion, London - Simon Platts, founder of SP&KO Consultancy and former Director of Responsible Sourcing at ASOS

“Printing technology is evolving rapidly, and staying ahead requires both innovation and adaptability”

Digital garment decoration offers the print industry an accelerating commercial opportunity. It has become a core business segment driven by increasing demand for personalisation, quick turnaround times, and sustainability. Yet, with growth comes challenges. Rivera sheds light on how Fiery and Epson are partnering to not just address these challenges, but also lead innovation in this space.

Barriers and Bridges: Key Insights from the Global Fashion Summit 2025

"The Summit set the stage with sobering statistics about climate change. With 150 extreme weather events in 2024 affecting 3.6 billion people globally, the urgency for sustainable practices couldn’t be more critical. Fashion’s role in this crisis is profound, from its resource-intensive production processes to its rapid consumption cycles." says Debbie McKeegan, FESPA Textile Ambassador.

"Advancements in printing technology are fundamentally reshaping creative Interior industries," says Debbie McKeegan, FESPA Textile Ambassador.

"The ability to implement intricate designs on traditional and unconventional materials is not merely a technical achievement - it is a catalyst for entirely new design methodologies and market opportunities. Paving the way for bold innovations in both functionality, durability and surface aesthetics.”

KEY FINDINGS:

• Economic Contribution: The branded clothing retail sector contributed €331.8 billion to the EU’s GDP, accounting for 2% of total GDP, and supported 4.5 million jobs, equivalent to 2% of total employment in the EU. 

• Employment: The sector directly employs 1.3 million people, with an additional 3.2 million jobs supported indirectly and through induced effects.  Notably, 63% of employees in the sector are women. 

• Global Trade: The EU is a major player in global trade for branded clothing products, ranking as the largest importer of apparel (28% of global imports) and the second-largest exporter of bags (28%) and footwear (17%).

There is no need to enforce behavioural change. There is no need to ban high-emitting activities or impose immediate penalties. The act of disclosure alone begins to shift the terrain. Because this is not a symbolic gesture. It is a new lens on value itself.

By forcing carbon risk into the structure of reported profit, this approach does what sustainability pledges never could.

Shivam Gusain - Founder at Decypher

At the recent FESPA Smart Hub in Berlin, Industry leaders including experts Marc Verbeem from Mimaki, Joao Sa of ROQ,  George Benglopoulos of PolyPrint, and Jayson Tompkins of Stahls shared their insights into how smart manufacturing technology is reshaping the way printed apparel and textiles are produced. “Smart manufacturing is no longer the Future; It’s Today’s Necessity. Act now to keep your print operations ahead of the curve”

Debbie McKeegan, FESPA Textile Ambassador

Arvind Limited, one of India’s largest textile manufacturers, is building what it calls a 'near carbon neutral' wet processing facility, a part of the supply chain typically ignored by brands, underfunded by VCs, and misunderstood by climate advocates.

But the numbers behind this factory make it look less like a sustainability initiative and more like a carbon abatement powerhouse.

The Free Trade Agreement may unlock access, but only experience unlocks success.

In a cost-sensitive industry, building lasting, thoughtful partnerships with Indian manufacturers takes more than great design – it takes shared understanding. By treating production as a creative collaboration, brands can move beyond outsourcing into real partnership – where care, clarity, and craftsmanship combine to create collections with soul.