Printful Say How Print-On-Demand (POD) Is Significantly Helping Micro-Brands

Image Courtesy of Printful

LONDON, Dec. 10, 2019 -- Today, small start-up businesses can compete with big brands, thanks to digital transformation, says Printful.

Being a micro-brand can be difficult.

 You have to find your feet among well-known brands that already appear to have everything worked out.

However, there are platforms today which make starting a company and spreading the word easier than ever.

For Printful the future is online and on-demand. "Virtually any aspect of running a business can be improved with a smart technical solution," says Chris Ozols, Director of Business Development & Partnerships at Printful.

For instance, print-on-demand provides many benefits for small businesses, such as:

• a wide range of products for personalisation;

• no finished goods inventory

• easy-to-use product design tools;

• free access to high-quality product images;

• possibility to post product listings and images on the company website immediately.

• Ultimate speed to market

"Online merchants have access to a one-of-a-kind user experience that saves time and money and gives freedom to experiment with their ability to sell online," the article continues.

And as there is such a demand for personalised products, on-demand fulfilment printing gives start-ups the confidence and lift-off they need to get their ideas off the ground.

Printful will soon print all DTG apparel exclusively with industry-leading Kornit printers, an upgrade which cost the print-on-demand drop shipping company $1.5 million less than a year ago.

Printing with the same kind of printer streamlines the fulfillment process.

With one method and one production flow, orders will be fulfilled more efficiently and graphics will print more consistently. This improves the overall customer experience.

Printful has been slowly acquiring Kornit printers over time and they are already used for the majority of DTG orders.

Kornit printers are considered the best in the industry and Printful is pleased to use them exclusively.

About Printful

Printful is one of the largest custom on-demand printing and warehousing companies in the world. It has fulfilled over 14 million items since its launch in 2013.

Printful fulfills and ships products like clothing, accessories, and home & living items for online businesses. Printful currently employs 700+ people across five fulfillment centers in California, North Carolina, Latvia, and Mexico.