Industry Insights & Opinion
PRINTERIORS AMSTERDAM SHOWCASES NEW MARKETS - OPPORTUNITIES AND TECHNOLOGIES FOR PRINTED INTERIORS
“The Interior décor marketplace offers a sector of unlimited opportunity for the industrial print industry. As a sector - its growth has continued throughout the pandemic as consumers re-focussed attention and expenditure on their interior environments during lockdown. As technologies have advanced so has the demographic of this expansive market. What was once a sector of mass-production led by designer brands and large retailers, the interior industry is now democratised. And that’s largely due to the applications and availability of digital printing technology”.
HOW NEW TECHNOLOGY EMPOWERS DESIGNERS AND DIGITAL TEXTILE PRINTERS IN THE HEART OF COMO
Creazioni Digitali recently partnered with Kornit Digital to add a new production capacity to their expansive technology base - installing the Kornit Presto S, permanently in Como. Inviting designers and fashion brands to Italy in October, the CreoSphere event offered visitors a unique opportunity to experience the latest production technology offered by Kornit Digital. Technology which delivers the potential - to make a digital transformation - and importantly, the manufacturing resources to unlock the supply chain…
HP SUSTAINABILITY IMPACT SERIES - TRENDS TOWARDS A CIRCULAR BUSINESS MODEL WITH STEVE LISTER
“As we move towards a sustainable future, each and every product we consume has an environmental impact. Every choice that we make as designers and printers matters and collectively, we can make a significant contribution to the environmental impact of the products we create across all commercial sectors. Together we can drive effective change for a sustainable future”.
HOW EUROJERSEY S.P.A ARE DRIVING THE INNOVATION OF PERFORMANCE TEXTILE PRINTING WITH TECHNOLOGY FROM EPSON
“We started printing many years ago and have a strong tradition. We began as traditional printers and then 10 years ago we implemented digital printing - our experience in the field grew from there on. Today our collaboration with Epson is fundamental: We consider ourselves atypical printers because at Eurojersey we use this technology on our Sensitive® Fabrics to enhance the fabrics features. Therefore, after undergoing this high-technology digital printing process, the fabric has a different appearance and different properties with respect to our plain colour products.” commented Andrea Crespi, Managing Director – Eurojersey S.p.A.
LABELEDBY. AND EPSON COLLABORATE TO INTRODUCE THE EPSON DESIGN AWARDS - EMPOWERING THE NEXT GENERATION OF DESIGNERS
Forming the perfect partnership - Epson who manufacture innovative digital textile printing technology and textile innovators LABELEDBY. have created the “Epson Design Awards powered by LABELEDBY.”. Fabienne van der Weiden, co- founder LABELEDBY. commented: “It was amazing to collaborate with Epson in order to create a show that is, not just focused on the end result, but is focused much more on the design and production process.”
EXPERTS IN CONVERSATION AT FESPA PRINTERIORS - MARKET TRENDS AND OPPORTUNITIES FOR TEXTILES AND INTERIOR DECOR
“This was a unique opportunity to bring together a panel of experts - all of whom hold many years of experience in the printing industry. Their insights signpost new customer behaviours and a new heightened focus throughout the Interior Industry and the wider textile/print industry on environmental, efficient and responsible production -manufacturing technologies and materials”. - Debbie McKeegan - FESPA Textile Ambassador
DIGITAL FABRIC PRINTING COST: INVESTMENT VERSUS EARNINGS - LET'S LOOK AT THE FACTS WITH JOS NOTERMANS OF SPGPRINTS
“Digital textile printing machines require a higher investment than conventional printing machines. When comparing the total cost of ownership (water, energy, operators, service costs, ink, post-treatment of the fabric, etcetera) between conventional printing and digital printing, printing one meter of fabric with digital fabric printing costs around 1,5 times more than with conventional printing.” Jos Notermans - SPGPRINTS
NOT FAST FASHION - EXTRAORDINARY FASHION - KORNIT FASHION WEEK ROCKS LOS ANGELES TO DELIVER A NEW FUTURE FOR APPAREL PRODUCTION
“The future of fashion production demands a new era of collaboration and knowledge sharing. Only by bringing all stakeholders together can we truly reinvent the apparel supply chain. We need to form new allegiances and partnerships and together invest in a new vision and a new future for fashion design and production. In the hands of the creative technology is powerful, and the quality and extraordinary creativity witnessed in LA didn’t disappoint. Pushing boundaries to explore new opportunities and production techniques each collection delivered a majestic display of unbridled creativity”.
NEW TECHNOLOGY FROM HP ENSURES THAT MANCHESTER UNIVERSITY STUDENTS ARE EQUIPPED FOR COMMERCIAL SUCCESS
“The fashion industry offers graduates an exciting career path in a market sector that is becoming increasingly digitised as the industry switches to meet market demands. To ensure that graduates are educated in the application of new technologies MMU has invested in a HP Stitch S300. The purchase ensures that the digital textile printing department offers the latest technology, and that graduates are equipped with the skills the industry desperately needs to adapt to a digital future”.
DESIGNER Q&A - MEET IRENE VAN OPHOVEN AND HER STUNNING INTERIOR PRODUCTS THAT PUSH THE ESTABLISHED BOUNDARIES OF DESIGN
“At the start of a design process, I like to collect, search and then compose ideas and I always go very widely. I prefer working in series. At the moment, I am mainly busy with graphic design, designing patterns that are suitable for very large surfaces - such as high walls. Graphic can sometimes be a bit strict, but I want to keep it colourful and playful”. Irene Van Ophoven
THREE WAYS TO PREPARE COTTON AND VISCOSE FABRICS FOR BRIGHTER, SHARPER AND MORE COST EFFECTIVE INKJET PRINTING
“Even though more mills are embracing digital printing workflows, many still underestimate the value of fabric preparation. As is the case for traditional dyeing and screen printing, fabric must be clean and free of impurities like oil, wax and any sizing agents used during weaving. But digital printing also requires additional steps to achieve the best end result.” HUNTSMAN
DRIVING THE REINVENTION OF PRINTED TEXTILE PRODUCTION DEMANDS AN ACUTE KNOWLEDGE OF PROCESS
“The digital textile printing workflow demands a comprehensive understanding of the textile printing process. Each unique combination of design, substrate, ink type, print process and post finishing makes a cumulative impact on final printed output. To get the best out of technology all factors must be considered, and equipment aligned.” EPSON
INTERIOR DECORATION: THE HOME IS AN INCREASINGLY PERSONALISED AND TAILORED SPACE
“In the past, homes were a place to eat, sleep, and relax after long days spent elsewhere. Today, they have become “multitasking” interior spaces” - EPSON
PRINTERIORS 2021 HIGHLIGHTS DIGITAL OPPORTUNITIES AND NEW TECHNOLOGIES FOR THE INTERIOR DECOR INDUSTRY
The Printeriors feature is a tribute to the talent and passion of our industries print professionals and it has been an honour to deliver this showcase and to work amongst each and every technology provider, print practitioner and supplier. I hope that you enjoy all of our joint endeavours.
NEARSHORING - POLAND BECOMES A LEADING SUPPLIER OF DIGITAL PRINT FOR EU TEXTILE COMPANIES
“Poland has established several “micro-factories” where they can complete all garment production tasks in the house as a small, agile business. This includes everything from receiving a plain fabric roll, to printing, finishing, cutting, and sewing into finished garments.” - Simon Daplyn | SUN CHEMICALS
A NEW ERA BEGINS - KORNIT SETS ITS SIGHTS ON THE FUTURE OF FASHION PRODUCTION
As we anticipate the continued growth in demand for post-printing decorations, it’s essential for our manufacturers to keep pace and expand their technical abilities. That is what drove us to acquire US-based Voxel8, an on-demand manufacturer of 3D printing technologies, originally focused on the footwear industry. With the acquisition of Voxel8 ’s technologies, Kornit expands and perfectly complements its core production and decoration capabilities.
LEVERAGING GROWING 3D INVESTMENT BEYOND DESIGN FOR VOLUME AND SPEED
“Let’s hone in on 3D design, which by many years predates the pandemic. No other digital technology serving the fashion industry has been as transformative as it steadily evolved. This I know from having worked at high levels for EFI Optitex for 16 years before joining Embodee in 2019.” Yoram Burg - Embodee
"CREATIVES IN RESIDENCE - LIVE " MEET THE GRADUATES AND FOLLOW THE CURRICULUM VIA ONLINE LEARNING
This exciting initiative will give three young surface designers and one talented videographer an outstanding opportunity to undertake a 6-month placement at CMYUK’s advanced digital training and demonstration facility in Shrewsbury. The project is also available as an e-learning experience online. Graduates and students alike can participate in all modules. Each month the Design brief will be posted online, to participate simply follow and share your work using the hashtag #CIRLIVE and then submit your final work via email to cirlive@cmyuk.com
WHEN TO USE ROTARY SCREEN PRINTING AND WHEN TO CHOOSE DIGITAL TEXTILE PRINTING WITH SPGPRINTS
“Several printing companies, solution providers and trend watchers expected (or wished?) that digital would one day replace rotary screen printing entirely. The truth is that both types of printing have their own advantages and disadvantages, which makes it logical for them to coexist” - JOS NOTERMANS | SPGPRINTS
IMPORTANT NEW DEVELOPMENTS AND PRODUCT LAUNCHES - DIRECT TO FABRIC DIGITAL MACHINERY
“In spite of the pandemic, research and development projects among the digital fabric printing machine manufacturers have continued apace and during the first part of 2021, have resulted in a profusion of new and exciting products. As we approach the autumn, here’s a quick refresh of this year’s emerging technologies…”