February 2026 – Printful, a leading on-demand printing and fulfilment company, has released comprehensive insights detailing how the shift towards on-demand manufacturing is critical in addressing the fashion industry's contribution to global textile waste.

The company highlights that traditional manufacturing models, which rely on volume-based assumptions, are the primary drivers of the millions of tons of garments sent to landfills annually.

The traditional fashion supply chain is often optimised for speed and volume at the expense of environmental responsibility.