Industry Insights & Opinion

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INNOVATIONS DRIVING THE GROWTH OF DIGITAL TEXTILE PRINTING : WE DIVE INTO NEW TECH AND EVOLVING TRENDS

“In a textile printing market in which Digital Textile Printing is predicted to be worth over USD $8 billion by 2030 (Grand View Research), and where some experts believe that 25% of all printed textile production will be digital by 2040 - machinery makers, software houses and ink manufacturers have together, made 2023 a year to remember.In 2023, the most significant trend is the move to offering one-step digital textile, direct to fabric pigment printing across the marketplace, from industrial volume to SME’s of varying scales”.

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GRADUATES 2023 - MEET TEXTILE DESIGNER SARAH MILLS WINNER OF THE EPSON DESIGN AWARD

Welcome to the Texintel Graduates 2023 interview series showcasing a snapshot of talent creatives emerging from University here in the UK. In todays episode we interview Sarah Mills a final year BA Textiles Design graduate from Birmingham City University winner of the Epson “Design in Context” Award. Sarah commented: “I've been on a mission to capture the breathtaking beauty of the British countryside and highlight the diverse wildlife that lives in it. I aim to design a commercial luxury interior collection of woven, etched, and printed fabrics in order to celebrate the beauty that is quickly becoming lost in our countryside. The outcome of the project aims to produce long-lasting luxury fabrics that could be applied to several products in the home, these consisting of curtains, wallpapers, lampshades, and cushions”.

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HOW DIGITAL PRINT IS INSPIRING THE NEXT GENERATION OF DESIGNERS: GUEST ARTICLE BY PHIL MCMULLIN

“At this year’s London Fashion Week numerous notable pieces were created with digital print as designers chose to adopt more unique, colourful, and flexible ways to take their inspired work from imagination to catwalk. For many, the technology gave them the ability to make their designs stand out with personalisation and customisation. They were also able to adapt and change up or switch out ideas with greater immediacy for more dynamic collections.”

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WANT PIXEL PERFECT PRINTS? THEN MAKE COLOUR MANAGEMENT A PRIORITY

“Colour is defined by the designer at the beginning of the product cycle, and yet at that point, the designer usually doesn’t know how the product will be printed or onto what material. The designer may use multiple file formats all of which contain important information for the printer. Transposing this data into the correct language for printed output is a specialist skill.” Oliver Luedtke of ColorGATE for PIXEL to PARCEL

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ALL HAIL THE POWER OF PRINT - DIGITAL TEXTILE INNOVATIONS ABOUND AT ITMA, MILAN 2023

“All Hail the Power of Print – For ITMA didn’t disappoint. Packed with innovations at all levels the show proved to be an incredible success. Visitor numbers reached 111,000 from an impressive 143 countries, exhibitors peaked at 1,709 spread across an incredible 200,000 sqm of exhibition space. The venue was well organised, easy to reach and well serviced and for those that exhibited and those that visited - credited as a truly successful experience.”

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PRINTED WIDE FORMAT TEXTILES FOR SOFT SIGNAGE AND EVENTS FLOURISH ASIDE TECHNICAL INNOVATION

“The digital textile soft signage market has grown exponentially over the last ten years and continues to drive the digital textile agenda as recent analytics confirm. The progress is reflected in the numbers, for out of a global printed signage market predicted to be worth USD $41.39 billion by 2027 (Mordor Intelligence) the digitally printed component is predicted to rise from 56.73 % in 2022 to a staggering 86.74% by 2027 (Research & Markets).”

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RICHARD QUINN - AN EXCLUSIVE INTERVIEW WITH THE AWARD WINNING BRITISH FASHION DESIGNER

“This season we wanted to push our garments towards couture, really intricate embroideries, intricate prints, vibrant prints, deep colours and shades. That’s the vision behind the aesthetic of the brand - I guess, it’s couture inspired. Kind of very elegant, and quite sharp cutting. We print all our fabrics (well almost) in house using the Epson technology. We can test everything instantly in our own studio, depth of colour, texture - everything. I want to make beautiful clothes, so we want people to be able to view the collection and women say, “Oh, I love that dress” - Richard Quinn

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FESPA 2023 REVIEW - NEW TECH, TRENDS AND KEY MARKET SHIFTS - A POWERFUL AND SUCCESSFUL SHOW FOR THE GLOBAL PRINT COMMUNITY

From DTG & DTF to Screen Printing and from Digital Inks to Consumables the scope of innovation was evident to all attendees who showed great interest in the 70+ new product launches at FESPA.

With such a wide variety of offers on display, our Technical Editor highlights some of the notable unveilings that took place:

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WHAT WILL IT TAKE TO REWIRE THE FASHION SYSTEM - INTERVIEW SIMON PLATTS OF RE-UP (FORMERLY OF ASOS)

To frame the conversation Simon explained: “The apparel industry can be very inefficient. Up to Sixty percent of cost is the cost price of a garment can be the fabric alone, but it doesn’t matter what you’re paying if nobody is buying it. We need to be smarter at the front end, to be more profitable at the back end.” - Simon Platts

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DIGITAL PRINTING NUDGES TEXTILE SUSTAINABILITY TOWARDS CARBON NEUTRALITY

“The drive to carbon neutrality and eco-responsibility has echoed resolutely across the digital textile print community, with many environmental success stories to share. As the global footprint of digital textile printing market continues to grow - $7.9 billion by 2030, at a CAGR of 14.8% from 2021 to 2030”. FESPA Textile Ambassador

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INNOVATION, TECHNOLOGY AND DESIGN SHOWCASE THE FUTURE AT MILAN DESIGN WEEK 2023 (PIXEL to PARCEL)

Milan design week once again delivered an unforgettable experience. “Celebrating design and utilising art to provoke conversation and stimulate change… This year there’s a new, palpable energy on the Interior circuit as it returns to full throttle, post pandemic. It’s a collaborative energy and a force for good. Regardless of industry sector, luxury or mass market, sustainability, circularity and responsible sourcing are finally mainstream.”

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STEPPING INTO DIGITAL TEXTILE PRINTING: WHY NOW IS THE RIGHT TIME TO JUMP IN? GUEST INSIGHTS WITH JOS NOTERMANS

“Businesses that transition 100% to digital may lose extreme price-driven customers, but this is a rare situation. A new range of affordable digital printers enables manufacturers to introduce digital printing capability alongside traditional printing methods. Some customers may be keen to experience the benefits of digital printing; others may need reassurance to develop the confidence to test digital printing technologies.”- JOS NOTERMANS SPGPRINTS

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2023 DYE SUBLIMATION REVIEW Q1: PART II - SUBLIMATION INKS AND TRANSFER PAPERS

Dye Sublimation: Inks and Papers Review Q1 2023 “With a combined market potential total approaching USD 3 billion by 2030, unsurprisingly production of Dye Sublimation Ink and Paper, has attracted substantial commercial interest in the manufacturing community. With the start of 2023 witnessing widespread and comprehensive offers from the most reputable manufacturers.” - Texintel Technical Editor

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2023 DYE SUBLIMATION DIGITAL PRINT REVIEW Q1: PART 1 - DIGITAL PRINT MACHINERY

“Zooming in on the digital machinery market which was valued at 320 million USD in 2018 and is now projected to reach 890 million USD by 2030, at a CAGR of 13.8% during the forecast period. (Future Market Insights)

The key takeaway here is that of this market, it was estimated in 2022, that a whopping 52% of all digital printing used dye-sublimation inks (Grand View Research) making it the largest ink type by usage in the digital textile print sector.” - Texintel Technical Editor

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DIRECT TO FILM PRINTING TECHNOLOGY AND TEXTILE APPLICATIONS EXPLORED

“The basis of the DTF economic model is the straight forward nature of the printing process, which is not only easy to learn, but also simple to execute. Printing onto a regular substrate like the PET film is an uncomplicated Digital Print procedure not unlike printing a paper or poster, which is a widely known operation in all sectors of the print industry.” TEXINTEL Technical Editor

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