London Fashion Week September 2018 Will Be Fur Free
Today, the British Fashion Council (BFC) announces that following a survey conducted with all London Fashion Week designers on the official catwalk and presentation schedule, no animal fur will be used at London Fashion Week September 2018. As representatives of the British fashion industry, the BFC supports the creativity of designers and keeps an open dialogue with the industry, from designers to media, retailers, business leaders, government and global brands while encouraging designers to make ethical choices when it comes to their selection of materials and supply chain.
The BFC survey results reflect a cultural change based on ideals and choices made by designer businesses, international brands as well as consumer sentiment but also encouraged by the stance of multi-brand stores who are moving away from selling fur.
The survey is part of the BFC’S Positive Fashion initiative, a platform designed to celebrate industry best practice and encourage future business decisions to create further positive change. As an organisation whose aim is to champion British talent, the BFC is committed to educating designers but also to advocate the work of those who create positive change within the industry. The BFC applauds the work of businesses such as Common Objective and Provenance whose aim is to educate and support the fashion industry do business better and also Burberry’s decision to cease destruction of unsaleable goods, proving the brand’s commitment to help tackle the causes of waste as part of its five-year Responsibility Agenda.
Positive Fashion is led by three strategic pillars; Sustainability, Equality & Diversity and Craftsmanship & Community. So far in 2018 the BFC has achieved the following milestones within these pillars.