Renoon Launches A Preview Of The Revolutionary Online Shopping Tool That Enables The Consumer To Make Responsible And Sustainable Choices

Image Courtesy of Renoon

Amsterdam, – Sustainable fashion platform Renoon is changing the way we shop online with the launch of their new website and mobile app.

People will now be able to find fashion products according to their personal style and values.

Already today the app is onboarding new users to try the app in advance.

The launch represents a revolutionary innovation in the way we discover, access and learn about sustainable fashion.

Next Generation Shopping

Renoon is an online platform that aggregates sustainable fashion products. Style and personal sustainability values ​​can easily be combined in a search using the smart app.

By bringing together the offerings of different websites in one place, users can easily find sustainable collections from their favorite brands, as well as discover and learn about new labels that produce according to their personal values.

Renoon has curated more than 1 million products from over 200 partner brands on its platform.

Brands and multi-brand retailers such as Stella McCartney, Vestiaire Collective and LUISAVIAROMASustainable are part of the Renoon-offering.

The site and app also combine second-hand items. Additionally, Renoon is the first search platform in Europe that also offers the possibility of renting, as a new way to access fashion sustainably for occasion-wear.

Technology To Help Make Responsible Choices

The women-led Renoon team has developed proprietary technologies for the automatic processing of sustainability attributes and certificates of clothing.

This applies not only to the clothing brands in general, but also to their individual products. This allows customers to make a conscious choice in terms of environmental protection, animal welfare and working conditions in the fashion industry.

Top 10 Most Promising Fashiontech Startup Backed By Key Investors

Renoon was founded in Amsterdam in February 2020 and has successfully closed a round of funding with top industry investors, including Gucci's ex-CIO, Moleskine's CFO, Spotify's ex-MD, and former CTO Yoox Net a Porter Group, as well as C.L.A.S.S. the international eco-hub and reference point in the fashion and textile industry.

Furthermore, Renoon was selected by Prada as one of the 10 most promising FashionTech startups in the StartupBootcamp program in Milan last year.

Iris Skami, founder and CEO of Renoon: “The fashion industry is one of the most polluting industries in the world and there is a growing desire among people to make responsible choices. However, sustainability is a complex subject with many nuances. We all want to contribute in different ways. Renoon is in a very unique position to advance the progress needed: born global, fully digital, bringing supply and demand together in one place.
Changing the world as an individual is difficult, but with the right tools and technology it can get a lot easier. We believe that style is fundamental and we want to bring back the pleasure of fashion without the feeling of guilt. Remaining responsible.”

Renoon’s new mobile app is free to download from the App Store and the Google Play Store. The onboarding process for new users goes in phases: once the universe of values has been set up, it will take some time to access the experience, but you’ll get an email once all is set up.