PATTERN AND PRINT MARKET SHIFTS AND THE IMPACT OF CONSUMER BEHAVIOURS/TRENDS ON THE FUTURE OF PRINT WITH KRISTINE GO OF PATTERN CURATOR

Recently, we had the privilege of collaborating with Kristine Go, founder of Pattern Curator - a Print forecasting and design service concept based in New Jersey, USA - giving us a fascinating glimpse into the future. Kristine Go's trend forecasting presents profound implications for the market, emphasizing the need for industries to attune themselves to the evolving consumer psyche. The ongoing dance between creativity and commerce is thus becoming more intricate, requiring a delicate balance to achieve commercial success without compromising on creative integrity or societal values.