ENTREPRENEURIAL STARTUP "THE AFRICAN PRINT COMPANY" INVESTS IN HP STITCH TECHNOLOGY TO BUILD A LUXURY HOME FURNISHING AND LIFESTYLE BRAND

“Choosing to purchase their own machinery and not to outsource the manufacture of their products will give them absolute control of their supply chain, removing the requirement for stock. And importantly, giving them the freedom to listen to their consumers and create the designs and products that their loyal customers love.” The African Print Company